The way that the grocery stores and manufacturers don’t want you to shop is to only purchase the very best deals available each week and nothing else. The way to accomplish this is to plan your meals from what you already have in your refrigerator, freezer and cupboards (your stockpile of food). When you begin to plan all your meals on what you already have on hand, then there is no longer any need to purchase anything at full price. In fact, the only time you need to purchase any item is when it is at the very best price you can get it.
This simple change in the way that you shop will instantly save you 50% or more. In fact, this change is far more powerful than couponing, although the addition of couponing will further reduce the amount you spend on food. If, however, this is a change that you are not willing to make, you are probably better off not even bothering to read any further. While coupons can still save you money without this change, the savings will be minimal and you will quickly grow tired of using them due to the seeming small amount that they help you save (Don’t believe me? Then why aren’t you couponing right now?) Once you make this fundamental grocery shopping change, you take the control away from the store on how much you spend each week and give that power to yourself.
You can go to his blog directly here or to his grocery challenge here. I'd still like to try my hand at outlining what we do and don't do to reduce our grocery bill, but as I can't seem to find the uninterrupted time to write it, hopefully this will point you in the same direction and provide inspiration and ideas that you can incorporate into your own saving strategies. Enjoy!